Colour
The colours used in this advert are quite netural for both sexes. The yellow however, typically a more feminim colour is used behind the electric blue creating an eye catching and appealing image. The blue used for the stencil outline of the band also makes them stand out, showing they are the focus of the advert.
Typography
The font used for the bands title is a bubble writing style font, that is quirky and different to many of the genral fonts used on other adverts. This is typical of the bands genre and also of the target audience they are trying to appeal to. Their 'indie' style is presented with this, showing their idividuality and difference to mainstream styles.the text is slanted as if projected onto the poster drawing the eye to the wording.
Image
The photo used on this particular advert represents what the band is about, their focus on music and their individual talent rather then stage presence. The construction of the image is also appealing to their target audience, where stereotypical posses, hands in pockets, cross armed and leaning to one side are used. Their haircuts, emphasised by the block colouring of the image, are also typical of the 'indie' fashions with side partings and 'scruffy', grown hair frequent amoungst all of them.
The following advert from trhe Killers 'greatest hits CD, varys in style from this Bloc Party one however they are of the same 'indie' genre;
In this advert the prodominant range of colours are purples and whites, similar to the Bloc Party advert they are neutral and accessable colours for both males and females, the title is, also similar to the other advert, made striking and bold with the use of white typography on a deep purple background. The mosaic style print on the poster helps depict the range of colours that are used on the background and create the unusual aspect of imagery that the collective 'indie' group desire.
Typography
The band name is designed in their trademark style as if it is dispersed amoungst itself and broken down, unlike Bloc Party, whose trademark title varys, The Killers remain with the same throughout all their adverts and C.D's. As the title is so different ot the remaining text on the advert, it makes the band name the feature of the advert and the central aspect to the design.
Image
The photo used on the advert is of 'The Royal Albert Hall' a recognisable landmark. This emphasises the scale of the concert that they are advertising, but also enhances their status within the music industry .The advert encouperates the image with its colour scheme, presenting a range of colours onto the image that are used throughout.
My advert flat plans
These are some of my initial ideas for my advert layout. My first image contains a sectioned off box which would contain an image of flames, symbolic of the anger, aggression and darkness of the song. The typography would be in Ariel as Bloc Party genrally keep their lettering simple on many of their adverts and posters. There would be a distinct difference between the band name and the song name, with 'Ares' is a deep red, representing the anger and 'Bloc Party' in black assisting it to stand out.
My second drawing is of 'The Burning Crosses' this is relevant to the theme of protesting that appears in my chosen song. Equally in this image the colour scheme of the lettering, red and black, would distinctly differenciate the two.
The third image is of a head shot, possibly of the actor featuring in my video. This would be embeded amoungst the title of the song 'Ares', with two letters surrounding each side.
The final image is of a figues standing and directly infrount of them a lighting effect, I could edit this in post production and emphasise the effect this would have. Above would stand the wording which I would exaddurate with use of a 'lighting' glow tool, found on Photoshop.
